top of page
OaksLogoOrange_white.png

SOKONI
Online + Retail Learning Lab

Helping small business owners reduce the risk of scaling online + in retail.  

What is SOKONI?

SOKONI (a 37 Oaks platform) is a commerce development learning laboratory that helps small businesses reduce the risk of scaling online and into retail.

 

We use our e-commerce & storefront marketplace programming +  37 Oaks University courses + 1:1 coaching to help product-based entrepreneurs get the kinks out of their marketing, & operations before investing their own time, money, and resources into scaling.

Learning Laboratories

Retail
Learning Laboratory

Helping product-based entrepreneurs reduce the risks of scaling into retail storefronts & wholesale. 

Shopping
Young start up small business owner work

E-commerce
Learning Laboratory

Helping entrepreneurs reduce the time, barriers and burden of launching online. 

How It Works

SOKONI is a commerce development learning laboratory. It is a thoughtfully designed space for small businesses to apply learnings from our 37 Oaks University and gain experience to reduce common risks associated with growing through e-commerce & retail. To growing entrepreneurs, SOKONI is more than a place to sell products. We help them build e-commerce and retail muscle for growth well beyond our platform.

​​

SOKONI programs are delivered in partnership with municipalities, corporations & economic development organizations to curate and deliver this program. ​Contact us at info@37oaks.com for more information. 

 ​
Our model includes 2 steps...

1

Educate

Entrepreneurs learn the fundamentals of operating successful product-based businesses through our  37 Oaks University courses, 1:1 coaching, curriculums & programming.

2

Prepare

Entrepreneurs apply learnings and insights from the 37 Oaks University curriculum to our SOKONI e-commerce or retail platform. Here, we simulate real life experiences with expert support, coaching + tools.

Who Its For

Testimonials

India & Lamont Russell
Everythang Sauce

Program Sponsors: Accion Opportunity Fund + FedEx (via FedEx E-commerce Learning Lab) 

Lauren Curges
Shimmer N Shine


Program Sponsors: Accion Opportunity Fund + FedEx (via FedEx E-commerce Learning Lab) 

Taquisha Jallah
Hair Love LLC


Program Sponsors: Accion Opportunity Fund + FedEx (via FedEx E-commerce Learning Lab) 

Spa and Beauty Products

Beauty Brand

"Being a part of the SOKONI Holiday Pop-up Shop was a very rewarding experience. My brand was able to reach a new and possibly otherwise, unattainable demographic."

Beer Delivery

Beverage Brand

My experience with SOKONI was nothing short of amazing. When I tell you that you will fall in love with this pop-up shop is an understatement. From the winter wonderland decor to all the awesome vendors. Sokoni at Christmas time is a must!!! 

Fashion Accessories

Fashion & Accessory Brand

We participated in the SOKONI pop-up and were very pleased! 37 Oaks did a great job communicating pop-up details and logistics.  The expectations were clear and the move-in and move-out process was very easy. The store was set up beautifully. 

Also, it was great to have a dedicated store manager for the pop-up.  This eliminated the need for each vendor to staff the store, which can be difficult when you have other retail locations or don't live nearby. The SOKONI manager truly knew about every single brand and was able to sell it to customers. At the end of the pop-up, we were able to look at what was sold, which helped us to refine our in-store inventory.  Overall great experience!

bottom of page