Shifting Your Potential Into Performance
Prepare to Shift is a transformative platform designed to help early-stage business owners move from feeling stuck to achieving sustainable growth—not just for their business, but also for themselves as entrepreneurs.
Centered around the Workbook, this platform provides a step-by-step guide to transform a hobby into a thriving business while addressing the personal growth needed to lead with clarity and confidence. With the Podcast, Workshops, and Book Club Series, you gain actionable strategies, real-world insights, and the support of a like-minded community. Prepare to Shift doesn’t just teach business tactics—it helps cultivate the mindset, resilience, and leadership skills you need to overcome obstacles, unlock your potential, and build a successful, sustainable business.
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Terrand Smith
CEO, 37 Oaks
Author, Prepare to Shift
The Workbook
Prepare To Shift: The Workbook outlines proven principles to shift your business from the early startup/hobby stages to growth. With close to 20 years of corporate retail experience, 10 years as a successful entrepreneur, and 15 years coaching small business owners nationwide, Terrand Smith walks you through the mindset and action shifts every entrepreneur needs to take their business to the next level.
Each principle in this workbook includes an exercise that uncovers strengths, opportunities, and next steps for both you and your business. By the end of this workbook, you will have the tools necessary to unstick and a road map to guide you toward growth.
The Book Club Series
Embark on a transformative journey with Prepare to Shift: The Book Club Series, an experiential deep dive into Terrand Smith’s powerful workbook, crafted to guide entrepreneurs from a hobby to sustainable growth.
Co-hosted by small business owners Dr. Cedric Salone (Bedewed Skin), Cassandra Monfiston (Herb + Sip), and Feyi Sangoleye, PhD, RN (TeMi Beads), this series blends insightful business strategies with personal stories. Together, they explore the workbook’s principles, sharing how its lessons have transformed their entrepreneurial paths and provided clear roadmaps for growth.
Each episode features actionable exercises, inspiring anecdotes, and practical advice to help you uncover strengths, seize opportunities, and design a customized plan for your business. Whether you're an aspiring entrepreneur, an experienced professional seeking fresh ideas, or feeling stuck in your entrepreneurial journey, this series will equip you with the mindset and tools to drive your business forward.
Dr. Cedric Salone
Founder/CEO of Bedewed Skin
Cassandra Monfiston
Founder/CEO, Herb + Sip
Feyi Sangoleye, PhD, RN
Founder, TeMi Beads
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Terrand Smith
CEO, 37 Oaks
Author, Prepare to Shift
Tarik Moody
Digital + Program Director
HYFIN / Radio Milwaukee
The Podcast
Join host Tarik Moody of HYFIN (Radio Milwaukee) as he delves into the personal stories behind Terrand Smith's transformative workbook, Prepare to Shift.
With nearly 20 years of corporate retail experience, a decade as a successful entrepreneur, and 15 years coaching small business owners, Terrand shares the journey, lessons, insights, and inspiration that shaped the 7 MindSHIFT and 7 WorkSHIFT principles in her book.
Each episode reveals the actionable insights and real-world strategies that empower small business owners to transition from hobby to sustainable growth, bringing the workbook's principles to life in a compelling and practical way.
The Workshop
This multi-day workshop is designed for small business owners ready to transform their hobby into a thriving, growing business.
Through this immersive experience, participants receive step-by-step guidance on selected principles from the 14 MindSHIFT and WorkSHIFT framework featured in Prepare to Shift: The Workbook. Together, we explore these concepts in depth, equipping attendees with actionable strategies and insights tailored to their unique challenges and goals.
The workshop fosters a supportive environment, providing a safe space for participants to uncover what might be holding them back and identify opportunities to propel their entrepreneurial journey forward with confidence and clarity.
